Laurent Ferrier

Laurent Ferrier is a renowned Swiss watchmaker known for neo-classical timepieces, born into a watchmaking family in Geneva, who became a Patek Philippe technical director and a semi-professional race car driver, famously finishing third at the 1979 24 Hours of Le Mans before launching his eponymous brand in 2009 with his friend François Servanin to create technically sophisticated yet elegant watches. His designs blend classic aesthetics with modern high-horology movements, inspired by his love for motorsports and traditional watchmaking.